Memberships

Thank you for your commitment to Outback Queensland tourism. Your membership with OQTA plays an important part in developing and sustaining a vibrant and resilient industry in our region.


Our committed Outback Queensland Tourism Association (OQTA) members are the backbone of our success. From across the world's largest Regional Tourism Organisation region, our members shape an enviable network of experience and expertise – from our local councils to accommodation houses, to attractions, to major events and so much more.


OQTA membership opens doors to extend your own networks and put your business in the spotlight. We strive to deliver opportunities that provide invaluable connections, inspiration and motivation for agents, media, and industry alike.


Reach new audiences beyond from across the country and world by leveraging off OQTA's growing social media platforms, email database and website to promote your product or service.


Our membership is not a one size fits all approach. We've developed support tiers to ensure your membership aligns with your business situation and marketing efforts can be more targeted than ever before.


We continue to look for even more opportunities for campaigns, product and capacity building. And your membership puts you in the front seat to come on board as these arise beyond your tier package inclusions.


Please take a look through our 2022 membership guide. Should you have any questions, please don't hesitate to contact us.


We look forward to working with you to grow Outback Queensland tourism and to continue to deliver memorable and authentic Outback holiday experiences.



To view the full 2022 Membership Prospectus, please click here​.


  1. Individual
  • Cowboy's 2022 Membership
    Duration
    12 months
    Package price
    A$195
    • Receive monthly OQTA consumer eNewsletter
    • Receive frequent tourism industry updates
    • 1 x voting rights in the OQTA A.G.M.
    • Lobbying and Advocacy Support – (State and Federal Government)
    • Access to the Outback Queensland Marketing Private Facebook Group
    • Access to Business Capability Workshops by Industry professional Coaches delivering training workshops and product development programs to lift your business performance* (minimal additional costs may apply)
    • Additional OQTA marketing activity offered on request. Membership Rates apply


    4 Marketing inclusions across OQTA channels

    (scheduled at discretion of OQTA) including:

    • Listing on OQTA Website via ATDW

    • 1 x Deals Spot on OQTA Website (Conditions apply)

    • 1 x Social Media (Facebook and Instagram posts)

    • Discounted Members advertising rate in the Outback Queensland Travellers Guide

    Apply
  • Stockman's 2022 Membership
    Duration
    12 months
    Package price
    A$810
    • All the COWBOY'S membership benefits
    • Provision of sales leads from trade and media training and events
    • Access to purchase Travel Trade Packages
    • Additional OQTA marketing activity offered on request


    7 Marketing inclusions across OQTA channels (scheduled at discretion of OQTA) including:

    • Listing on OQTA Website via ATDW

    • 1 x Social Media (Travel Trade Facebook Social Media)

    • 1 x Deals Spot on OQTA Website (Conditions apply)

    • Cost effective advertising rate in the Outback Queensland Travellers Guide

    • Participate in co-operative marketing campaigns with OQTA and TEQ, Road Ahead, NRMA, Traveller, Flight Centre, Helloworld etc (some costs and conditions may apply)

    • Participate in travel trade familiarisation visits

    • By invite to Outback Muster Event (Minimal cost may apply)


    Choose 2 additional marketing activities with OQTA (scheduled at discretion of OQTA) including:

    1 x Social Media (Facebook and Instagram posts)

    OR OQTA consumer eDM product/event inclusion OR OQTA Website Deals Spot

    Apply
  • Drover's (Trade) 2022 Membership
    Duration
    12 months
    Package price
    A$2,310

    All the COWBOY'S and STOCKMAN'S membership benefits

    • Access to delegate or major distribution platform such as ATE/ATEC (subject to Tourism Australia approval)
    • 10% discount on OQ Assist services
    • Access to purchase Travel Trade Packages
    • Additional OQTA marketing activity offered on request.



    7 Marketing inclusions across OQTA channels (scheduled at discretion of OQTA) including:

    • Listing on OQTA Website via ATDW

    • 1 x Social Media (Travel Trade Facebook Social Media)

    • 1 x Deals Spot on OQTA Website (Conditions apply)

    • Cost effective advertising rate in the Outback Queensland Travellers Guide

    • Inclusion in co-operative marketing campaigns with OQTA and TEQ, Road Ahead, NRMA, Traveller, Flight Centre, Helloworld etc (some costs and conditions may apply)

    • Participate in travel trade familiarisation visits

    • Outback Muster Event Showcase

    • Specialist travel trade training, mentoring and representation including packaging and inclusion in domestic and international trade sales calls

    • Caravan and Camping Shows – attendance/brochures


    Choose 3 additional marketing activitieswith OQTA (scheduled at discretion of OQTA) including:

    1 x Social Media (Facebook and Instagram posts) See next page for material requirements.

    OR OQTA Sponsored BLOG Post

    OR OQTA Website Tile Banner Advertisting

    OR OQTA consumer eDM product/event inclusion

    OR OQTA Website Deals Spot

    Apply
  • Explorer Events' 2022 Membership
    Duration
    12 months
    Package price
    A$880
    • All the COWBOY'S and STOCKMAN's membership benefits


    7 Marketing inclusions across OQTA channels (scheduled at discretion of OQTA) including:

    • Listing on OQTA Website via ATDW

    • 1 x Social Media (Travel Trade Facebook Social Media)

    • 1 x Deals Spot on OQTA Website (Conditions apply)

    • Cost effective advertising rate in the Outback Queensland Travellers Guide

    • Participate in co-operative marketing campaigns with OQTA and TEQ, Road Ahead, NRMA, Traveller, Flight Centre, Helloworld etc (some costs and conditions may apply)

    • Participate in travel trade familiarisation visits

    • By invite to Outback Muster Event (Minimal cost may apply)


    Choose 2 additional marketing activities with OQTA (scheduled at discretion of OQTA) including:

    1 x Social Media (Facebook and Instagram posts)

    OR OQTA consumer eDM product/event inclusion OR OQTA Website Deals Spot

    Apply
  • Pioneer Events' 2022 Membership
    Duration
    12 months
    Package price
    A$2,000

    All the COWBOY'S and STOCKMAN'S membership benefits


    8 Marketing inclusions across OQTA channels (scheduled at discretion of OQTA) including:

    • Listing on OQTA Website via ATDW

    • 3 x Social Media (Travel Trade Facebook Social Media)

    • 1 x Social Media (Facebook and Instagram)

    • Participate in co-operative marketing campaigns with OQTA and TEQ, Road Ahead, NRMA, Traveller, Flight Centre, Helloworld etc (some costs and conditions may apply)

    • Participate in travel trade familiarisation visits

    • Outback Muster Event Showcase

    • Access to specialist travel trade packaging (cost subject to selected package)

    • Cost effective advertising rate in the Outback Queensland Travellers Guide


    Choose 3 additional marketing activities with OQTA (scheduled at discretion of OQTA) including:

    1 x Social Media (Facebook and Instagram posts) See below for material requirements.

    OR OQTA Sponsored BLOG Post

    OR OQTA Website Tile Banner Advertising

    OR OQTA consumer eDM product/event inclusion

    OR OQTA Website Deals Spot

    Apply

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